Search engine marketing is one of the most powerful marketing tools available – online or off! And in an increasing integrated marketing environment, SEM’s “pull” marketing dynamics can often delivery double digit conversion results. Subsequently, marketing leaders from all walks of the ENTERTAINMENT community should be aware of search engine marketing, and its impact on their bottom-line.

Those who will attend the ESEMS series include:

Film Industry Music/Record Industry Television and Cable Networks Game and Online Game Industry Publishing Industry CEOs, CFOs, CTOs & business development executives Marketing Executives

Studio and network executives Media and content providers Media buyers eMarketers Game developers / executives Public relations agencies

Online/Offline Publishers Advertising Agencies Interactive Agencies Website designers / webmasters Search Engine Marketing resellers service providers & industry analysts iTV content providers

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